It started in Marfa, Texas, when Lisa, a marketing executive in her 50s, met Natania, an Ayurvedic practitioner in her 30s. Natania had created The Boobie Balm to soothe period breast pain. Lisa had founded Aftershock to support women through menopause. Their worlds—and generations—collided in the best possible way.
Lādē Pops encourages the wellness of women throughout their lifetime … to help every woman feel at ease and radiant in her own skin.
Because women deserve to feel good at every age & stage.
Meet the team
Natania Frydman
Co-Founder
The idea for Lādē Pops was born from Natania Frydman's direct experience working with women as a period coach — she wanted to create products that address both symptom and cause. She is the Chief Brand Officer and formulator.
Lisa Sealey
Co-Founder
Lisa brought the multi-product, multi-generational approach to Lādē Pops, expanding the original idea into one brand addressing menstruation, perimenopause, and menopause. She spent nearly 30 years building consumer brands and now guides the business and marketing side of Lādē Pops.
Nidhi
Advisor - Formulation
Nidhi Pandya is an Ayurvedic doctor based in NYC. Raised in India, Nidhi was immersed in Vedic wisdom from birth, drawing inspiration from her grandfather, a respected Ayurvedic healer. Her journey led her to formal education in holistic health.
Jessica
Advisor - Formulation
Jessica Heilman is a formulation chemist where she specializes in the research and development of natural and organic beauty and personal care products. She has extensive expertise in ingredient chemistry, regulatory frameworks, and product safety.